What Are Gmail Filters?
What are filters in Gmail? Just applying a set of rules to incoming emails is a Gmail filter. These rules may be altered to suit your needs so that specific email types are routed away from your inbox.
Most users use Gmail filters to delete or appropriately classify predictable or repeated emails, such as email marketing newsletters, social network alerts, or automated notifications from your project management tool.
Nevertheless, you can use many hacks and techniques to make them perform just about whatever you need, so the only thing stopping their usefulness is your imagination.
You better think I will provide my email to a store if they offer me a one-time discount. Theoretically, Gmail should automatically move any upcoming marketing emails and promotional content to the Promotions tab of my inbox, keeping them out of sight and out of memory. Yet, occasionally, Gmail’s built-in filters don’t capture everything. Use a Gmail filter to handle your newsletter unsubscriptions rather than doing it manually for each one. How?
The bulk of newsletters and marketing emails you get will fall under this filter’s directive to send any emails containing the phrase “unsubscribe” straight to the trash.
If you’re worried that Gmail may accidentally delete anything crucial, auto-archiving newsletters and marketing emails is a good solution. But, my preferred use case for this filter is for businesses that periodically send promotional coupons.
Here’s an illustration: I don’t require an email alert each time a sale is held in my neighborhood bookshop. Nevertheless, I can quickly check my archives to see if they’ve just emailed me a promo code when I’m ready for some shopping therapy.
To establish a filter that automatically saves newsletters and promotional emails, follow these steps:
This filter automatically sends emails that contain the phrase “unsubscribe” or any of your other keywords to your All Mail folder. The emails will still be available in your archive even if you won’t see them in your inbox.
I’m a massive believer in time-blocking my duties, which includes keeping up on my newsletters once a week. I use a filter to automatically place emails in a specific folder, making me less likely to be interrupted when reading. I can glance through them this way without being overwhelmed by all the other emails I still need to respond to.
The three filters mentioned above let you use filters to batch delete, archive, or transfer (also known as a label), but what if you want to use those filters on particular email categories or emails from specific senders? In Gmail, there are a few ways to make more specific filters.
Filter by email address: Enter the sender’s email address you want to automatically delete, archive, or label in the From box of the filter form. Then confirm the filter’s proper actions (delete, archive, or label).
Do you have a lot of Gmail accounts to manage? Or perhaps you have two Gmail accounts—one for personal use and the other for work? Use a Gmail filter to divide your emails into several inboxes within one main account rather than switching between tabs. How? Read on.
This places emails in separate queues that resemble account-specific inboxes from your Main inbox.
This filter might be beneficial if you’re looking to retire an outdated email address. You’ll be able to see right away where your email address needs to be updated.